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    The Calipari Foundation invests in communities. These communities are not limited by geography — they can also be educational, social, and spiritual in nature.

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Coach Calipari Launches Statewide Financial Literacy Initiative in Kentucky Elementary Schools
Thursday, August 11, 2011

University of Kentucky men’s basketball coach John Calipari today announced a new initiative to bring financial literacy education to children across the state of Kentucky. The Calipari Family Foundation will partner with local banks and EverFi, Inc. to provide the VaultTM Understanding Money online learning program to hundreds of elementary schools across the Commonwealth in the coming academic year.

The launch event, held at the University of Kentucky’s Craft Center, was attended by Coach Calipari, U.S. Representative Hal Rogers, U.S. Representative Ben Chandler, Kentucky First Lady Jane Beshear, Kentucky Education Commissioner Terry Holliday, as well as local bank sponsors of the initiative including Republic Bank CEO Steve Trager, Central Bank CEO Luther Deaton, Whitaker Bank CEO Elmer Whitaker, and the Executive Director of the Kentucky Bankers Association Ballard Cassady.

“This has been a vision that my wife Ellen and I have held for several years, and we are excited to be launching a program that will focus on teaching young children the value of saving,” said Coach Calipari. “I applaud the local banks here in Kentucky who have made this possible and encourage others to join me in this endeavor. Together, we are empowering children to cultivate good financial habits that will stay with them throughout their lives.”

“This initiative is the true definition of a public-­‐private partnership,” said EverFi CEO Tom Davidson. “Through the amazing support of the Calipari Foundation and numerous Kentucky Banks, EverFi will work with the Kentucky Department of Education to ensure elementary schools across the state have access to our cutting-­‐edge financial literacy technology program."

VaultTM – Understanding Money is EverFi’s interactive, new-­‐media learning platform specifically designed to introduce financial literacy skills early in a child’s cognitive development. The course features interactive lessons, games, and story-­‐based activities that challenge kids to make choices in real-­‐life scenarios to best achieve important goals around saving, job planning, and budgeting. The 2.5-­‐hour curriculum is designed for students in 4th through 6th grade and aligns with both state and national standards.

About the Calipari Family Foundation
The Calipari Family Foundation is dedicated to improving communities and bettering the lives of those in need. The foundation advocates and invests in policies and programs that make a positive, measurable impact on communities across the country. For more information, visit www.caliaprifoundation.org.

About EverFi, Inc.
EverFi is the leading education technology platform company to teach, assess, and certify students in critical skills including Financial Literacy, Student Loan Management, Digital Literacy, and Health and Wellness, and additional product areas to be announced in 2011. The company is already powering a national movement in 50 states that enables students to learn using the latest technology, including rich media and gaming and simulation. EverFi teams with major corporations and foundations to provide the programs at no cost to schools. Learn more at www.everfi.com.